Serpstat

Serpstat is an all-in-one SEO and content marketing platform that brings keyword research, competitor analysis, rank tracking, site auditing, backlink analysis, and PPC research together in a single dashboard. It lets users study how domains perform across both organic and paid search.

Built for digital marketers, agencies, and small businesses, it emphasizes affordable access to competitor data. Users can compare domains side by side, uncover keyword gaps, monitor visibility over time, and generate white-label reports for clients.

Originally developed inside the Ukrainian agency Netpeak before spinning off as a standalone product, Serpstat positions itself as a budget-friendly alternative to larger enterprise suites. It is sold on tiered monthly subscriptions and offers an API for teams that need bulk data access.