Loom

Loom is an asynchronous video messaging tool that lets people record their screen, webcam, and microphone in a single take, then share the result through a simple link. Recordings upload automatically to the cloud, so recipients can watch in a browser without downloading software or scheduling a call.

The product is built for distributed teams that want to cut down on meetings, and it is used across engineering, product, sales, support, and design. Standout features include instant shareable links, automatic transcripts, viewer engagement insights, emoji reactions, and threaded comments that keep feedback attached to the video.

Loom follows a freemium model, offering a free tier with limits on video length and count alongside paid business plans that unlock longer recordings, advanced editing, and administrative controls. The company was founded in 2015 and acquired by Atlassian in 2023, and it continues to operate as a standalone product.